Airmotion Laboratories Design & Branding Woobi Play [image] 4 by Kilo Design Aps

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Woobi Play [image] 4

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Industry Household maintenance & pet products, Environmental & Animal Issues
Media Design & Branding
Market China
Agency Kilo Design Aps
Designer Mirko Ihrig, Lars Larsen
Released October 2016


D&AD 2017
Product Design Consumer Product Design Graphite Pencil

Credits & Description

Agency: Kilo Design Aps
Client: Airmotion Laboratories
Designer: Lars Larsen
Designer: Mirko Ihrig
Woobi Play is an anti-pollution mask for children that filters at least 95% of dangerous airborne particulate matter (PM). The mask is designed to meet children at eye-level with a playful, educational approach, and is a bold shot at designing a simple, new typology, that transforms a professional mask to fit into a child’s universe.