Sieropositivo.it: #ToiletThink by TBWA\ Milan for Associazione Onlus Sieropositivo

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Sieropositivo.it: #ToiletThink

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Industry Public awareness, HIV/AIDS
Media Direct marketing, Case study
Market Italy
Agency TBWA\ Milan
Producer Federico Fornasari
Production The Family Film
Director Luca Lucini
Producer Industrial Strange
Digital Creative Director Michele La Fiandra
Editor Marco Bonini
Released March 2013

Credits & Description

Media: DM
Category: Public interest
Agency: TBWA
Brand: Siero
Geo: Europe, Italy
#ToiletThink is a Sieropositivo.it social campaign against HIV virus diffusion, dedicated to women. To let them think about the importance of protecting themselves. Always. With no exception.
Advertising Agency: TBWA, Milan, Italy
Executive Creative Directors: Nicola Lampugnani, Francesco Guerrera
Creative Directors: Gina Ridenti, Hugo Gallardo
Art Directors: Federica Facchini, Mattia Montanari
Copywriters: Valentina Barone, Matteo Grandese
Digital Creative Director: Michele La Fiandra
Progect Manager: Raffaella Garzitto
Producer: Federico Fornasari / Industrial Strange
Production Company: The Family
Director: Luca Lucini
Cinematographer: Marco Bassano
Editor: Marco Bonini
Executive Producer: Lorenzo Ulivieri
Producers: Tania del Pra, Tommaso Haimann, Barbara Callicchio
Music: Alessandro Branca
Published: March 2013