Confederacao Brasileira de Rugby: Arm Sling by Talent Marcel for Confederacao Brasileira de Rugby

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Confederacao Brasileira de Rugby: Arm Sling

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Industry Sports and Health Clubs, Gyms, Sports Teams & Events
Media Direct marketing, Case study
Market Brazil
Agency Talent Marcel
Creative Director Joao Livi, Felipe Luchi, Victor Sant'anna, Philippe Degen
Art Director Paulo De Almeida
Copywriter Erick Mendonça
Photographer Mario Coelho
Released March 2012

Credits & Description

Usual arm slings are boring and monochromatic. So Talent Sao Paulo created a new custom media, which was distributed to hospitals and orthopedic clinics. This is a way to promote Rugby in a fun and unusual way.

Client: Confederacao Brasileira de Rugby
Agency: Talent Comunicação e Planejamento S/A
Country: Brazil
Creative Director: Felipe Luchi
Creative Director: Philippe Degen
Creative Director: João Livi
Art Director: Paulo Almeida (P.A.)
Copywriter: Erick Mendonça
Photographer: Mario Coelho
Ingo Santos / Matias Santos / Hadolpho Correa