THE NEW THEATRE DM, Case study THE NEW THEATRE BRAND IDENTITY by Interbrand Group

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THE NEW THEATRE BRAND IDENTITY

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Industry Cinemas, Theatres & Concert Halls
Media Direct marketing, Case study
Market Australia
Agency Interbrand Group
Released June 2012

Awards

Spikes Asia 2012
Design Corporate Identity Schemes Bronze

Credits & Description

Advertiser THE NEW THEATRE
Product THEATRE
Entrant INTERBRAND AUSTRALIA Sydney, AUSTRALIA
Type of Entry Design: Corporate or Brand Itendity
Category Corporate Identity Schemes
Title THE NEW THEATRE BRAND IDENTITY
Advertiser/Client THE NEW THEATRE
Product/Service THEATRE
Entrant Company: INTERBRAND AUSTRALIA Sydney, AUSTRALIA
Design/Advertising Agency: INTERBRAND AUSTRALIA Sydney, AUSTRALIA
Name Company Position
Mike Rigby Interbrand Creative Director
Chris Doyle Interbrand Art Director
Eric Ng Interbrand Designer
Diana Chirilas Interbrand Designer
Chris Lamont Interbrand Writer
Lex Courts Interbrand Writer
Mike Tosetto Interbrand Motion Design
Dean Christie Interbrand Strategy
Michelle Traylor Interbrand Strategy