Molson Canadian DM, Design & Branding Global Beer Fridge by Rethink

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Global Beer Fridge

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Industry Beers and Ciders
Media Direct marketing, Design & Branding
Market Canada
Agency Rethink
Director Danielle Levitt
Creative Director Chris Staples, Ian Grais Pinco, Aaron Starkman, Mike Dubrick, Dre Labre
Art Director Simon Au
Designer Joel Holtby
Production Suneeva
Released March 2016


Clio Awards 2016
Engagement/Experiential Product/Service: Guerrilla Bronze
Innovation Product/Service: Medium Innovation Bronze

Credits & Description

Brand: Molson Coors
Entrant Company: Rethink
Agency Network: Rethink, Toronto/Montreal/Vancouver
Production Company: Suneeva, Toronto
Creative Agency: Rethink, Toronto/Montreal/Vancouver
Production Studio: Stacklab, Toronto
Production Studio: Thinking Box, Toronto
Production Studio: Rooster Post, Toronto
Other: Rmw Music, Toronto
Creative Director: Mike Dubrick
Creative Director: Joel Holtby
Creative Director: Aaron Starkman
Creative Director: Dre Labre
Creative Director: Chris Staples
Creative Director: Ian Grais
Art Director: Joel Holtby
Art Director: Simon Au
Copywriter: Mike Dubrick
Copywriter: Aaron Starkman
Agency Producer: Monika Ghobrial
Director: Danielle Levitt
Editor: Marc Langley
Interaction Designer: Dre Labre
Interaction Designer: Todd Harrison