Alpha 245: A Bigger Harvest by Alpha 245, Leo Burnett Kuala Lumpur for Alpha 245

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Industry Advertising agencies, Business equipment & services
Media Direct marketing
Market Malaysia
Agency Alpha 245
Art Director Theresa Tsang Teng
Copywriter Joanne Ng, Lee Pei Sien, Terence Ooi
Agency Leo Burnett Kuala Lumpur
Executive Creative Director Tan Kien Eng
Designer Koh Siok Yee
Released January 2010


Caples Awards 2011
Other Media Agency self promotion Finalist
Direct Mail & Print Direct mail dimensional, under $5 cost per piece Finalist

Credits & Description

Advertising Agency: Alpha 245/Leo Burnett Advertising, Kuala Lumpur
Executive Creative Director: Tan Kien Eng
Creative Director: Theresa Tsang
Art Director: Koh Siok Yee, Theresa Tsang
Production Manager: Ong Chee Hin, Shara Goh
Designer: Koh Siok Yee
Copywriter:Terence Ooi, Joanne Ng, Lee Pei Sien
Other: Terence Ooi, General Manager

The Direct marketing titled Alpha 245: A Bigger Harvest was done by Alpha 245, Leo Burnett Kuala Lumpur advertising agencies for Alpha 245 in Malaysia. It was released in Jan 2010.