MUSICAL BOXES by Borghi/Lowe Sao Paulo for Anador

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Industry OTC Medicines (Pain Relievers, Cold & Flu)
Media Direct marketing
Market Brazil
Agency Borghi/Lowe Sao Paulo
Executive Creative Director Erh Ray, Jose Henrique Borghi, Fernando Nobre
Creative Director Fabio Vido | Fabio Brigido
Art Director Suzana Taleb Haddad
Copywriter Gilmar Pinna Jr
Released October 2012

Credits & Description

Advertiser: BOEHRINGER INGELHEIM
Agency: BORGHI/LOWE
Category: Dimensional Mailing
Advertising campaign: MUSICAL BOXES
Creative Director: Fernando Nobre (Borghi/Lowe)
Executive Creative Director: Fernando Nobre (Borghi/Lowe)
Account Manager: Jessica Cardoso (Borghi/Lowe)
Art Director: Suzana Haddad (Borghi/Lowe)
Creative Director: Fabio Brigido (Borghi/Lowe)
Copywriter: Gilmar Pinna (Borghi/Lowe)
Executive Creative Director: José Henrique Borghi (Borghi/Lowe)
Account Manager: Priscilla Carvalho (Borghi/Lowe)

The Direct marketing titled MUSICAL BOXES was done by Borghi/Lowe Sao Paulo advertising agency for product: Anador Painkiller (brand: Anador) in Brazil. It was released in Oct 2012.