Rashers DM Halloween Bacon by Ogilvy & Mather Toronto

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Halloween Bacon

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Industry Fast food
Media Direct marketing
Market Canada
Agency Ogilvy & Mather Toronto
Print Production Manager Louise Dagenais
Released November 2012

Credits & Description

Media: DM
Geo: Canada
Category: Food
Agency: Ogilvy
Brand: Rashers
To promote the early November opening of Rashers, a shop dedicated to bacon sandwiches, we created the greatest Halloween treat ever: chunks of crispy, salty double-smoked bacon wrapped to look like traditional Halloween goodies.
Advertising Agency: Ogilvy & Mather, Toronto, Canada
Chief Creative Officer: Ian MacKellar
Art Directors: Glen D'Souza, Todd Cornelius
Copywriters: Jamie Marcovitch, Mike Takasaki
Print Production Manager: Louise Dagenais
Published: October 2012