Brita DM Suck-U-Rain, 1 by School Of Visual Arts

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Suck-U-Rain, 1

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Industry Household maintenance & pet products
Media Direct marketing
Market United States
Agency School Of Visual Arts
Creative Director James Kuczynski, Bryan Barnes
Art Director Woo Jae Yoon, Pierre Fort
Released January 2018

Credits & Description

Media: Experiential
Brand: Brita
Agency: School of Visual Arts
Geo: United States
Advertising School: School of Visual Arts, New York, USA
Creative Directors: James Kuczynski, Bryan Barnes
Art Directors: Woo Jae Yoon , Pierre Fort
Published: January 2018
Rain speckles on lenses drastically reduces people visibilities, which can lead to dangerous situations. Brita presents Suck-U-Rain for every day glasses wearers to increase their visibility by hydrating themselves.