|Industry||Electronic Devices & Home Appliances|
|Agency||Advico Y&R Zurich|
|Creative Director||Martin Stulz|
|Art Director||Benny Goldstein|
Credits & Description
The Leica V-Lux 20 is the ideal camera for on-the-got It’s user-friendly and especially handy – qualities it shares with the iPhone. In one respect though the Leica leaves the iPhone far behind; although the same size, it takes much better pictures. As a give-away for trade visitors, protective cases were produced that made iPhones look like a Leica V-Lux 20, They enabled people to experience immediately the handy size of the camera.