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Industry Cars
Media Making of
Market Brazil
Agency F/Nazca Saatchi & Saatchi Sao Paulo
Director Filipe Zapelini
Account Supervisor Marcello Penna | Pedro Battesti | Florencia Lear
Producer Santa Transmedia
Art Director Isabelle De Vooght | Roberta Harada
Photographer Luciana Dal Ri | Paula Turra
Creative Director Fabio Fernandes | Eduardo Lima | Theo Rocha
Copywriter Isaac Serruya
Released December 2012

Credits & Description

Advertised brand: Honda
Advert title(s): Drivemixer
Advertising Agency: F/Nazca Saatchi & Saatchi | São Paulo | Brasil
Agency website: http://www.fnazca.com.br
Creative Director: Fabio Fernandes | Eduardo Lima | Theo Rocha
Art Director: Isabelle de Vooght | Roberta Harada
Copywriter: Isaac Serruya
Photographer: Luciana Dal Ri | Paula Turra
Additional credits:
Project Manager: Mariana Ventura
Art Buyer: Edna Bombini
Account Supervisor: Marcello Penna | Pedro Battesti | Florencia Lear
Media: Lica Bueno | Sandro Cachiello | Bruno Storace
Planner: José Porto | Dorian Dack | Marcus Nascimento
Graphic Production: Jomar Farias
Integrated Production: Juliana Hasegawa
Producer: Santa Transmedia
Preparation of the car: Jurema
Software: Ableton Live
Director: Filipe Zapelini
Photography Direction: Alziro Barbosa
Sound Producer: Dr. DD
Song: Overdrive
Artists: N.A.S.A. (Sam Spiegel + Zé Gonzales) | MaximumHedrum (Sam Spiegel + Derrick Green)
Vinyl Production: Polysom
Vinyl Illustration: Fabio Vito
Client Approval: Sérgio Bessa | Diego Fernandes
Published: November, 2012

The Making of titled Drivemixer was done by F/Nazca Saatchi & Saatchi Sao Paulo advertising agency for Honda in Brazil. It was released in Dec 2012.