Pilsen Digital, Case study El Parche Poderoso Pilsen by DDB Bogota

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El Parche Poderoso Pilsen

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Industry Beers and Ciders
Media Digital, Interactive & Mobile, Case study
Market Colombia
Agency DDB Bogota
Creative Director Juan Carlos Espitia, Alfonso Diaz, Juan Carlos Palma
Art Director Humberto Franco, Gustavo Zapata, Maria Paula Camacho, Wladimir Sánchez
Copywriter Alberto Triana, Santiago Cuesta, Julian Urrego - Alfonso Diaz -Rodrigo Bolivar
Released June 2012

Credits & Description

Advertised brand: Cerveza Pilsen
Advert title: Parche Poderoso Mobile App

El Deportivo Independiente Medellín (DIM)
is the oldest colombian football team and their fans are famous for
being the most passionate.
But, which fan is the biggest fan of all?
We created an app to find out!

Advertising Agency: DDB, Bogotá, Colombia
Executive Creative Officer: Rodrigo Dávila
Executive Creative Director: Rodrigo Bolívar
Creative Director: Juan Palma, Juan Espitia
Art Director: María Camacho, Gustavo Zapata, Humberto Franco, Wladimir Sánchez
Copywriter: Julián Urrego, Santiago Cuesta, Alberto Triana
Developer: Juan Gómez