Chevrolet Digital, Case study The Rising: Rebuilding Ground Zero by Discovery Creative

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The Rising: Rebuilding Ground Zero

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Industry Cars
Media Digital, Interactive & Mobile, Case study
Market United States
Agency Discovery Creative
Released October 2011

Awards

One Show 2012
One Show Entertainment Innovation in Branded Content Merit

Credits & Description

Category
Innovation in Branded Content
Agency
Discovery Creative / Alexandria
Client
Chevy
Title
Discovery Channel/Chevy presents: The Rising: Rebuilding Ground Zero
Creative Director
Mary Clare Baquet, Matt Katzive
Director
Russo Young