Hot Wheels Digital, Case study Hot Wheels For Real

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Hot Wheels For Real

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Industry Toys
Media Digital, Interactive & Mobile, Case study
Market United States
Production Bandito Brothers
Creative Director Damien Eley, Scott Harris
Art Director Elisa Tan
Copywriter Guy Helm, Shelley Chidley
Production Laissez Faire Presents
Released February 2012


Clio Awards, 2013
Content and Contact - Gold
Branded Entertainment & Content Mixed Campaign Gold
Integrated Campaign - Bronze

Credits & Description

Title "Hot Wheels For Real"
Winner Mistress Creative
Client Mattel Inc
Awards International ANDY Awards 2013 (Gold) for Toys, Games and Sports
Creative Director: Damien Eley, Scott Harris
Production Company Bandito Brothers and Laissez Faire Presents
Art Director: Elisa Tan
Copywriter: Guy Helm, Shelley Chidley