NEW THINKER'S INDEX by Innocean Seoul for Hyundai

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NEW THINKER'S INDEX

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Industry Cars, Business equipment & services, Corporate Image
Media Digital, Interactive & Mobile, Case study
Market South Korea
Agency Innocean Seoul
Released July 2012

Awards

Spikes Asia 2012
Branded Content & Entertainment Best Integrated Content Campaign Silver

Credits & Description

Advertiser HYUNDAI
Product FUEL-EFFICIENT VEHICLES
Entrant INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Type of Entry Branded Content & Entertainment
Category Best Integrated Content Campaign
Title NEW THINKER'S INDEX
Advertiser/Client HYUNDAI
Product/Service FUEL-EFFICIENT VEHICLES
Entrant Company: INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Contributing Company: MICROSOFT ADVERTISING Singapore, SINGAPORE
Contributing Company: INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Credits
Name Company Position
Mr. June Cha Hyundai Motor Company Head Of Global Business Division
Chul Hwan Kim Hyundai Motor Company Head Of Overseas Marketing Group
Woo June Cha Hyundai Motor Company Deputy General Manager
Yong Kim Hyundai Motor Company Deputy General Manager
Gwan Soo Kim Hyundai Motor Company Manger
Steve Jun Innocean Worldwide Executive Creative Director
Jason Cho Innocean Worldwide Creative Director
Jinny Kim Innocean Worldwide Director
Hyung Sung Kim Innocean Worldwide Producer
Min Suk Kim Innocean Worldwide Account Manager
Soo Jung Jung Innocean Worldwide Account Manager
Jonathan Oliver Microsoft Advertising Senior Digital Strategist
Nancy Willis Microsoft Advertising Global Account Director