|Media||Digital, Interactive & Mobile, Case study|
|Agency||M&C Saatchi Stockholm|
|Executive Creative Director||Martin Cedergren, Patrick Dry|
|One Show 2013|
|One Show Design||Design Does / Industrial Design||Merit|
Credits & Description
In 2012, we created a new bicycle brand with a unique promise. For every bicycle sold, another bike is donated to children in developing countries, One-for-One. Porteur is only sold online and was launched using digital/social media.