Skittles Digital, Case study Touch the Rainbow by BBDO Toronto

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Touch the Rainbow

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Industry Candies
Media Digital, Interactive & Mobile, Case study
Market Canada
Agency BBDO Toronto
Director Andy Low, Matt Woods
Editor Griff Henderson
Released May 2011


One Show 2012
One Show Innovation in Advertising / Single or Campaign Silver
One Show Interactive Interactive Advertising / Other Interactive Media - Campaign Merit

Credits & Description

Brand: Skittles
Entrant Company: BBDO Toronto, Toronto
Advertising Agency: BBDO Toronto, Toronto
SVP, Executive Creative Director: Carlos Moreno (BBDO Toronto, Toronto)
SVP, Executive Creative Director: Peter Ignazi (BBDO Toronto, Toronto)
Associate Creative Director/Copywriter: Chris Joakim (BBDO Toronto, Toronto)
Associate Creative Director/ Art Director: Mike Donaghey (BBDO Toronto, Toronto)
Agency Producer: Ann Caverly (BBDO Toronto, Toronto)
Production Company: OPC (OPC, Toronto)
Production Co. Producer: Dwight Phipps (OPC, Toronto)
Director: Woods and Low (Woods and Low, Toronto)
Digital Strategist: Zach Klein (BBDO Toronto, Toronto)
Editor: Griff Henderson (PosterBoy Edit, Toronto)
Assistant Editor: Raj Ramnouth
Music/Sound: Rocco Gagliese (The Eggplant, Toronto)
Online Production: Lunch Inc/ Pixel Pusher (Lunch Inc/Pixel Pusher, Toronto)
Online Producer: Amy Miranda (Lunch Inc., Toronto)
Visual Fx: James Andrews (AXYZ, Toronto)
Visual Fx: Joel Saunders (AXYZ, Toronto)
Colorist: Notch (Notch, Toronto)
Visual Fx: Brodie McNeill (AXYZ, Toronto)
Group Account Director: Chitty Krishnappa (BBDO Toronto, Toronto)
Account Executive: Bhreagh Rathbun (BBDO Toronto, Toronto)
Director of Marketing: Dan Alvo (Wrigley Canada, Toronto)
Marketing Manager: Laura Amantea (Wrigley Canada, Toronto)
Brand Manager: Thomas Tse (Wrigley Canada, Toronto)