Universal Music Digital, Case study GAGADOLL by Dentsu Inc. Tokyo, PARTY Tokyo, Unit 9 London, Yahoo!

GAGADOLL

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Industry Records & Cinema Production
Media Digital, Interactive & Mobile, Case study
Market Japan
Agency Dentsu Inc. Tokyo
Director Hiroki Ono
Creative Director Masashi Kawamura, Hiroki Nakamura
Designer Miho Ishizuka
Photographer Sano Yosuke
Editor Yoichi Takahashi
Agency PARTY Tokyo
Agency Unit 9 London
Director Hiroki Ono
Agency Yahoo!
Released November 2013

Awards

Clio Awards, 2014
CLIO Music Events/Engagement Music Marketing: Experiential Bronze

Credits & Description

SUB CATEGORY : BEST INTEGRATED DIGITAL CAMPAIGN
COMPANY ENTERING : PARTY, TOKYO
ENTRY TITLE : GAGADOLL
BRAND : ARTPOP BY LADY GAGA
ADVERTISER : UNIVERSAL MUSIC LLC
INTERACTIVE/ADVERTISING AGENCY : DENTSU INC./PARTY/YAHOO! JAPAN, TOKYO
CREATIVE DIRECTOR : HIROKI NAKAMURA/MASASHI KAWAMURA
AGENCY DIRECTOR : YOSHISUKE HORIGUCHI/YUDAI SATO/CHIHARU TANAKA
AGENCY PRODUCER : JUN WATANABE
PLANNER : DAISUKE TSUBOTA/KEITA ICHIBA
3D DESIGNER : NAOMI TANAKA
WEB DIRECTOR : KAZUHIRO NII
PRODUCTION COMPANY : ORIENT INDUSTRY/AIRCORD/AOI PRO. INC./BIRDMAN/UN, TOKYO
DESIGNER : MIHO ISHIZUKA/KEISUKE TERASHIMA
DOLL DIRECTOR : MIZUKI OSAWA/NOBUYUKI KODAMA
FILM DIRECTOR : HIROKI ONO
SOUND DEVICE DIRECTOR : TOSHIYUKI HASHIMOTO
DOP : YOSHITAKA MURAKAMI/JIN ITO
EDITOR : YOICHI TAKAHASHI
COLORIST : MASAHIRO HASEGAWA
PHOTOGRAPHER : YOSUKE SANO
PHOTO : NORIKO MATSUOKA
RETOUCHER : AKIRA TAKEUCHI/RUMI ANDO
PRODUCTION PRODUCER : HISAYA KATO
CHIEF PRODUCTION MANAGER : KAZUKI SATO
MUSIC : THOMAS SUESS
DOLL SCULPTOR : NOBUYUKI TSURUHISA
WEB FRONT-END : KENSHIRO NAKASHIMA
MARKUP : SHUDAI MATSUMOTO/MAYUMI MORIOKA
DEVICE ENGINEER : SEIYA NAKANO/OSAMU IWASAKI
URL OF THE ENTRY : http://pieces.jp/award/2014/gagadoll/