ZAP Digital, Case study Hint Books by FCB Sao Paulo

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Hint Books

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Industry Website, Real Estate
Media Digital, Interactive & Mobile, Case study
Market Brazil
Agency FCB Sao Paulo
Chief Creative Officer Joanna Monteiro
Executive Creative Director Fabio Simoes Pinto
Creative Director Romero Cavalcanti
Art Director Henrique Ferreira, Adriana Sampaio, Adriano Menta
Copywriter Rafael Britzki, Mariana Carvalho
Released May 2017

Credits & Description

Client: ZAP
Title: Hint Books
Agency: FCB Brasil
Chief Creative Officer: Joanna Monteiro
Executive Creative Director: Fábio Simões
Creative Director: Romero Cavalcanti
Art Director: Adriana Sampaio, Adriano Menta, Henrique Ferreira,
Leonardo Zardo, Lúcio Alves, Rogério de Castro, Romulo Caballero, Victor Yves
Copywriter: Mariana Carvalho, Rafael Britzki
Art Buyer: Daniel Gonçalves e Mallani Maia
Illustration: Daraujo&Co, Marcelo Tolentino, Rafael Duque
3D Illustration (Cover Book): Julio César
Writer: Mariana Carvalho
Graphics Production: João Albertini, Daniela Fonseca, Camila Galdêncio
Project Manager: Márcio Bueno, Suelen Mariano
Technology: Márcio Bueno, Victor Odo
Technology Producer: Brave
Account: Elton Longhi, Pedro Führer, Yan Sertã
Planner: Marcia Neri, Bianca Reame, Rafael Gonçales, Márcio Rodrigues, Carolina Valentim
Media: Fábio Freitas, Camila Gazzano, Mariana Rossi, Gabriela Monteiro
RTV: Charles Nobili, Ricardo Magozo, Pedro Lazzuri, Mariana Carneiro, Natasha Zaminiani
Client Approval: Eduardo Schaeffer, Samia Marcon, Kamilla Granato
About ZAP – ZAP ( is the largest real estate portal in Brazil. A member of the Globo Group, the site stands out for providing the largest and most qualified number of listings, as well as solutions and information for people looking to rent, buy, or sell property. With an up-to-date and reliable database, ZAP also offers strategic information to analysts in Brazil and abroad on property supply and demand ratios around the country. It has over 14 million users and receives over 18.6 million visits per month to its over 1.3 million listings.