|Media||Digital, Interactive & Mobile|
|Designer||Dejan Djuric, Lisa Mccoy|
|Editor||Raj Ramnauth, Steven Mcgregor|
Credits & Description
The latest from Toronto-based Blammo is this politically charged campaign for Arby's. Yep, politics and French fries. Between a heated race for Prime Minister and various high-profile provincial battles, 2011 has truly been the year of the election in Canada. And with an overabundance of attack ads, Blammo and Arby's decided to take all the mud-slinging up a notch with a trash-talking contest pitting Arby’s Curly Fries, backed by the Curly Coalition of Canada, vs. the straight-cut Homestyle Fries, supported by the Homestyle Alliance.