Head by BBDO Atlanta for AT&T

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Industry Telecommunications Services
Media Film, Digital, Interactive & Mobile
Market United States
Agency BBDO Atlanta
Chief Creative Officer David Lubars, Greg Hahn
Associate Creative Director Geoff Proud, Eduardo Peterson
Production Smuggler
Director Randy Krallman
Released March 2017

Credits & Description

Category: Electronics, Technology
Media: Film
Brand: AT&T
Agency: BBDO
Geo: United States
Advertising Agency: BBDO Atlanta / BBDO New York, USA
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Directors AT&T: Matt MacDonald, Steven Fogel, Doug Fallon
Associate Creative Directors: Geoff Proud, Eduardo Peterson
Managing Director: Doug Walker
Senior Group Account Director: Allie Clark
Account Directors: Andrew Woodruff, Amy Rodriguez
Account Executive: Anna Bartok
Group Executive Producer: Julie Collins
Senior Producer: Jessica Coccaro
Executive Music Producer: Melissa Chester
Integrated Producer: Andrea Segura
Business Manager: Ashley Lipham
Integrated Business Manager: Meg Foley
Integrated Talent Supervisor: Dawn McCormick
Production Company: Smuggler
Director: Randy Krallman
Executive Producers: Patrick Milling Smith, Brian Carmody
Executive Producer: Shannon Jones
Chief Operating Officer: Andrew Colon
Line Producer: Ian Blain
Director of Photography: Jeff Kim
Editorial: MackCut
Editors: Ian Mackenzie, Erik Laroi, Nick Divers
Assistant Editors: Mike Leuis, Nellie Phillips, Kenneth Munoz
Executive Producer: Gina Pagano
Sound Engineer: Sam Shaffer
Finishing Company (TV): Spontaneous
Executive Producer: Bryce Edwards
Director of Visual Effects: Andy Milkis
Telecine Color: Fiveone Color
Telecine Artist: Aline Sequin
Executive Producer: Christophe Legorju
Music: Butter Music + Sound
Owner/CCO: Andrew Sherman
MD, Executive Producer: Ian Jeffries
Published: March 2017
Description: When you’re a serious NCAA fan, the last thing you want to do is miss any of the “March Madness”. But with so many games happening all day and at the same time, going to work or being on the go can get in the way, forcing you to miss out on the action. Well, not anymore.