Coke Zero: Battle for Everything by B-Reel for Coca-cola

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Coke Zero: Battle for Everything

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Industry Soft Drinks
Media Digital, Interactive & Mobile
Market United States
Agency B-Reel
Released May 2012

Credits & Description

Media: Online
Geo: United States
Category: Non-alcoholic drinks
Agency: B-Reel
Brand: Coca-Cola Zero

Battle For Everything is a tower defense game packed with unique twists and alien battles by sea, land and air to save planet Earth. It was created by Coke Zero as part of its sponsorship of Battleship, which hits theaters May 18. Gamers can use My Coke Rewards points to access additional levels and upgrade weapons for the chance to win exclusive prizes, including Coke Zero coupons, movie tickets, concert tickets, dream vacations and more. My Coke Rewards points can be found on 12-, 16- and 20-ounce bottles, fridge packs and 24-packs of Coke Zero and other Coca-Cola products.

Advertising Agency / Digital Production: B-Reel, USA