Facebook Digital Re-Log In Change by Miami Ad School Hamburg

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Re-Log In Change

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Industry Website
Media Digital, Interactive & Mobile
Market Germany
Agency Miami Ad School Hamburg
Art Director Shao Tsai
Copywriter Deep Chhabria
Released April 2017

Credits & Description

Category: Electronics, Technology
Media: Digital
Brand: Facebook
Agency: Miami Ad School
Geo: Germany
Advertising School: Miami Ad School Europe, Hamburg, Germany
Art Director: Shao Tsai
Copywriter: Deep Chhabria
Published: April 2017
The outcome of the 2016 US Presidential Elections raised many questions about the American voting system and habits. An astonishing fact that came to light was the sad truth of 1 in 4 voters being unregistered, purely due to the lack of effort to sign up. We simplified the registration process by rerouting it through Facebook sign in, and using Touch ID on our smartphones to bring biometric procedure to wherever you are. Touch ID is a technology introduced to make personal verification more authentic, so applying it to bring about future change is an inevitable move forward.