Train robbery, 6 by SoS Ideas Kolkata for Glow Slim

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Train robbery, 6

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Industry Cosmetics & beauty products, Vitamins & Diet Complements
Media Digital, Interactive & Mobile
Market India
Agency SoS Ideas Kolkata
Executive Creative Director Soubhik Payra, Souvik Misra
Creative Director Sourya Deb
Art Director Koushik Jana
Copywriter Sourya Deb
Illustrator Harsho Mohan Chattoraj
Released January 2017

Credits & Description

Category: Beauty
Media: Digital
Client: Glamour World/ Glow Zero
Brand: Glow Slim
Agency: SoS Ideas
Geo: India
Advertising Agency: SoS Ideas, Kolkata, India
Executive Creative Directors: Souvik Misra, Soubhik Payra
Creative Director: Sourya Deb
Art Director: Koushik Jana
Copywriter: Sourya Deb
Illustrator: Harsho Mohan Chattoraj
Published: December 2016
Description: The idea was to upload one comic episode every day on Facebook and at the end of week, all the episodes summed up to tell a compelling story highlighting the product benefit. This story is about a train robbery where finally the protagonist escapes because of the advantages of using a particular product.