Grist Digital Grist: Saint Umbra Prayer Card by Super Top Secret

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Grist: Saint Umbra Prayer Card

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Industry Public awareness
Media Digital, Interactive & Mobile
Market United States
Agency Super Top Secret
Released January 2011

Credits & Description

The idea is people enter the booth and confess their sins against Earth, then receive a prayer card and Saint that corresponds to their particular sin. After you pay penance for your evil environmental ways, you can post your sin and saint online for your friends to see. There is also a sin gallery where you can peruse the evil doings of others so you don’t feel so bad.
Advertising Agency: Super Top Secret, USA