Heineken Beer: Playlist Guru by 358 Helsinki for Heineken

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Heineken Beer: Playlist Guru

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Industry Beers and Ciders
Media Digital, Interactive & Mobile
Market Finland
Agency 358 Helsinki
Creative Director Erkki Izarra
Art Director Leo Karhunen
Copywriter Jonathan Mander
Released June 2012

Credits & Description

Category: Drinks, alcoholic
Brand: HARTWALL / HEINEKEN
Agency: 358 Helsinki
Country: Finland
Heineken and 358 Helsinki present 'Playlist Guru,' a Facebook-based app that lets you pick one of three music festivals and create your own play list for them. Then, people get to vote for play lists. Those that are liked the most are played at the festivals.

Category: Drinks, alcoholic
Client: HARTWALL / HEINEKEN
Agency: 358 Helsinki
Country: Finland
Creative Director: Erkki Izarra
Art Director: Leo Karhunen
Copywriter: Jonathan Mander
Graphic Designer: Toni Halonen
Client Team Director: Kimmo Tupala
Agency Producer: Petra Yli-Hemminki