Levi`s Digital "Type 1 - How Bold Are You Campaign" by Optimum Media

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"Type 1 - How Bold Are You Campaign"

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Industry Apparel, Clothing & Footwear, Jeans
Media Digital, Interactive & Mobile
Market Hong Kong SAR China
Agency Optimum Media
Released March 2006


Golden Award of Montreux 2007
Print & Other Crossmedia Gold Medal

Credits & Description

Agency: Optimum Media Direction
City: Hong Kong
Agency: Tequila, Hong Kong
Advertiser: Levi Strauss & Co.
Brand Name: Levi's Type 1 Jeans
Business Sector: Clothing
Country of Production: China
Type: Case Study