Opel: Movano File Mover by McCann Brussels for Opel

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Opel: Movano File Mover

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Industry Cars
Media Digital, Interactive & Mobile
Market Belgium
Agency McCann Brussels
Art Director Arnaud Piette
Copywriter Jeremie Goldwasser
Released October 2011

Awards

Eurobest 2011
Interactive Cars & Automotive Services Bronze

Credits & Description

To promote the Opel Movano Van range, McCann Lowe created a banner that is both useful and innovative : working just like websites such as YouSendIt or WeTransfer, the banner allows to upload up to 2 GigaBytes of file in the rear of the van and send it to someone across the web... who'll then receive an email to download the file and learn about the Opel Movano. Watch teh video as well: http://www.youtube.com/watch?v=MqXB5UR5hdw

Advertising Agency: McCann Lowe, Belgium
Creative Directors: Benoit Hilson, Olivier Roland
Art Director: Arnaud Piette
Copywriter: Jeremie Goldwasser
Web Designer: Greg Pin, Adrian Duquennoy