Planters Digital Modern-Day founding Fathers by TBWA\Chiat\Day New York

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Modern-Day founding Fathers

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Industry Grocery and Other foods
Media Digital, Interactive & Mobile
Market United States
Agency TBWA\Chiat\Day New York
Released July 2014

Credits & Description

Brand: Planters
Media: Online
Category: Food
Agency: TBWA
Geo: United States
Planters: Modern-Day founding Fathers
Planters peanuts are grown, harvested and packaged in America. So this 4th of July, Mr. Peanut is celebrating the founding fathers who made America by finding and rewarding their modern day counterparts. Mr. Peanut is thanking the first 50 George Washingtons, John Adams, John Hancocks, Ben Franklins, Tommy Jefferson, John Jays, Jimmy Madisons and Alex Hamiltons of today with a free can of Planters Peanuts and a Presidential wig so they can eat American and wear it too on our nation's birthday.
Advertising Agency: TBWA, USA