Por A Mor A Las Tetas Digital #PORAMORALASTETAS by Porta Santiago

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Industry Against Cancer
Media Digital, Interactive & Mobile
Market Chile
Agency Porta Santiago
Director Gaspar Antillo
Executive Creative Director Kiko Carcavilla
Creative Director Gonzalo Baeza - Mariano Pérez
Released October 2012

Credits & Description

Agency: PORTA
Category: Best Digitally Led Integrated Campaign
Advertising campaign: #PORAMORALASTETAS
Creative Director/Client: Gonzalo Baeza (Porta)
2nd Director: Santiago Correa (Triciclo)
Web Designer: Mario Coloma (Red & Blue)
Head Of Accounts: Diego Perry (Porta)
Director: Gaspar Antillo (Triciclo)
Account Manager: Fran Demangel (Porta)
Executive Creative Director: Kiko Carcavilla (Porta)
Creative Director: Mariano Pérez (Porta)

Brief Explanation
In order to get women checked for Breast Cancer, we made a campaign leaded by Digital, that made their partners do it for them.