MIMEISTHAI by Clemenger BBDO Sydney for TEDx

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MIMEISTHAI

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Industry Business equipment & services, Corporate Image
Media Digital, Interactive & Mobile
Market Australia
Agency Clemenger BBDO Sydney
Released June 2012

Awards

London International Awards 2012
Design Environmental Installations/Displays - Temporary Short List

Credits & Description

Advertiser TED TALKS
Product TEDX SYDNEY
Entrant CLEMENGER BBDO SYDNEY, AUSTRALIA
Title MIMEISTHAI
Advertiser/Client TED TALKS
Product/Service TEDX SYDNEY
Entrant Company: CLEMENGER BBDO SYDNEY, AUSTRALIA
Advertising/Web Design Agency: CLEMENGER BBDO SYDNEY, AUSTRALIA
Paul Nagy Clemenger Bbdo Sydney Executive Creative Director
James Theophane Clemenger Bbdo Sydney Creative Director
Rees Steel/Joel Hauer Clemenger Bbdo Sydney Copywriters
James Theophane Clemenger Bbdo Sydney Art Director
Denise Mckeon Clemenger Bbdo Sydney Executive Producer
Jonathan Gerard Clemenger Bbdo Sydney Producer
Justin James Claydon/Kyle Mcdonald Programmer
Data Visualisation Small Multiples
Technology Infrastructure Viocorp
Anthony Tiernan Clemenger Bbdo Sydney Sound Design
Claire Alexander Clemenger Bbdo Sydney User Experience
Toby Royce Clemenger Bbdo Sydney Online
Lucas Vazquez Clemenger Bbdo Sydney Editor
John Knutsson/Joshua Brown Clemenger Bbdo Sydney Web Development
Links:http://dataport.com.au/tedx-awards/index.php
Brief Explanation
"What Twitter Would Look Like, Without A Laptop Or Smartphone”. - FastCompany Good ideas don't come from a lone genius glued to an iphone tweeting nearly as often as they come from interactions between geniuses. "The World's First Spoken-Word Trending Engine" - SohoHouse We turned TEDx's 1072 square meter theatre into a giant, real-time emerging topics trending engine. We installed an array of directional and parabolic mics throughout the theatre. Each line-out connected to a dedicated speech-to-text-engine. Taking snippets of conversations spoken live from the theatre, and generated a live visualisation portraying ideas in the room.