Rule the Road [Demo Video] by Deutsch Los Angeles for Volkswagen

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Rule the Road [Demo Video]

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Industry Cars
Media Digital, Interactive & Mobile
Market United States
Agency Deutsch Los Angeles
Executive Creative Director Pete Favat, Todd Riddle
Creative Director Heath Pochucha, Zaid Al-Asady
Junior Art Director Micah Wilkes, Scott Frandsen
Senior Copywriter David Mugford, Nick Hammack
Junior Copywriter Ryan Schade, Charlotte Duerden
Released September 2017

Credits & Description

Welcome to "Rule the Road," a 21-day scavenger hunt to find the all-new Volkswagen Tiguan. Follow the clues for chances to win daily prizes and entries into the grand prize sweepstakes of a trip for two to New York, San Francisco and Miami.
Media: Interactive
Category: Automotive
Client: Volkswagen
Agency: Deutsch LA
Country: United States of America
Executive Creative Director: Pete Favat
Executive Creative Director: Todd Riddle
Creative Director: Heath Pochucha
Creative Director: Zaid Al-Asady
Senior Copywriter: Nick Hammack
Senior Copywriter: David Mugford
Junior Copywriter: Ryan Schade
Junior Art Director: Micah Wilkes
Junior Copywriter: Charlotte Duerden
Junior Art Director: Scott Frandsen
Digital Design Director Cris Strittmatter
Associate Digital Design Director: Delphine Lin
Senior Digital Designer: Jun Ikeya
Senior Digital Designer: Neph Trejo