Y&R Digital Y&R New York: Who, Like, Likes You? by VML New York, Y&R New York

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Y&R New York: Who, Like, Likes You?

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Industry Advertising agencies, Business equipment & services
Media Digital, Interactive & Mobile
Market United States
Agency VML New York
Agency Y&R New York
Creative Director Michael Schachtner, Graeme Hall
Art Director Eric Franklin
Copywriter Deanna Director
Released February 2012

Credits & Description

This Valentine's Day, Y&R New York and VML enabled people to find out who really liked them. The 'Who, like, likes you?' Project uncovers your Facebook Valentine by aggregating the amount of likes your Facebook posts have got, and figuring out who has liked them the most. Warning, 9 times out of 10, it's not your significant other. It then allows you to send that person a special Valentine's message.

Category: Self promotion
Client: Y&R New York
Agency: Y&R New York
Production: VML
Country: United States of America
Chief Creative Officer: Jim Elliot
Creative Director: Graeme Hall
Creative Director: Michael Schachtner
Art Director: Eric Franklin
Copywriter: Deanna Director
Executive Producer: Sosia Bert
Executive Director of Content Production: Nathy Aviram
Technical Director - Shawn Mullins
Developer â Rory Petty
Developer â Hal Scissors