Ariel Outdoor, Ambient Big Stain by Saatchi & Saatchi Guangzhou

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Big Stain

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Industry Washing powders & Detergents
Media Outdoor, Billboard, Poster, Transportation & Vehicles, Ambient
Market China
Agency Saatchi & Saatchi Guangzhou
Released May 2011

Awards

One Show 2012
One Show Entertainment Branded Applications / Branded applications Merit
One Show Branded Content / Games Merit
One Show Out Of Home / Digital / Electronic - Single or Campaign Merit

Credits & Description

Category
Out Of Home / Digital / Electronic - Single or Campaign
Agency
Saatchi & Saatchi / Shanghai
Client
P&G
Title
ARIEL BIG STAIN
Agency Producer
Yi Zhao, Henry Chu, Tet Chan, Dorothy Zheng
Art Director
Wendy Chan, Fan Ng, Ocean Ye, Kobe Yu
Co-Agency
Pill and Pilow HK Pill and Pilow HK
Creative Director
Fan Ng, Wendy Chan, Jonathan Ip
Photographer
Xiqiang Chen
Writer
Andy Greenaway, Lin Qi, Wendy Chan