|Industry||Non-alcoholic drinks, Search Engines|
|Media||Outdoor, Billboard, Poster, Transportation & Vehicles, Ambient|
|Cannes Lions 2012|
|Mobile Lions||-||Grand Prix|
Credits & Description
In 2011, Google partnered with four global brands in an advertising experiment. The goal was simple - how can the ideas that defined the advertising industry in its infancy, inspire a whole new generation of creatives and marketers? We re-imagined and remade their most iconic ad campaigns from the 1960's and 1970's with today's technology, led by the creative legends who made these campaigns.