Milka Outdoor, Ambient Milka: Lift by Ogilvy & Mather Moscow

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Milka: Lift

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Industry Chocolate
Media Outdoor, Billboard, Poster, Transportation & Vehicles, Ambient
Market Russia
Agency Ogilvy & Mather Moscow
Released September 2008


MIAF Awards 2009
Print and The outdoor Food stuffs 2nd place

Credits & Description

According to the concept: Milka. One piece - and you are in the alpine world! the embodiment of idea is represented. At the outer door of the elevator there are the slogan and a piece of chocolate Milka. When the doors open, you get in the Alpine world - the internal doors and all the walls of the elevator, including floor, are covered with alpine landscape. The idea will be supported by BTL action with sampling in the BC