|Industry||Alcoholic drinks & Tobacco|
|Media||Outdoor, Billboard, Poster, Transportation & Vehicles, Case study|
|Agency||Barnes, Catmur & Friends Auckland|
|Executive Creative Director||Paul Catmur, Daniel Barnes|
|Creative||Music Producer - Brad Stratton, Steve Mccabe|
|Account manager||Nicholas Gallagher|
Credits & Description
Asahi Super Dry was the first ever dry beer, brewed using the revolutionary Karakuchi process in 1987. In celebration of this forward thinking Barnes, Catmur Auckland created the Asahi Future Clock. The clock is always One Day, One House, One Minute and One Second ahead. Patrons of local bars have been kept on their toes.