Made Possible By Melbourne - The Audio Tour [video] by McCann Erickson Melbourne for The University of Melbourne

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Made Possible By Melbourne - The Audio Tour [video]

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Industry Education
Media Outdoor, Billboard, Poster, Transportation & Vehicles, Case study
Market Australia
Agency McCann Erickson Melbourne
Chief Creative Officer Pat Baron
Executive Creative Director Matt Lawson
Art Director Matt Lawson, Caity Moloney
Copywriter Charles Baylis
Production Airbag Productions
Released December 2016

Awards

Spikes Asia 2017
Radio Use Of Radio & Audio As A Medium Bronze Spike

Credits & Description

Client: University Of Melbourne
Agency: Mccann Melbourne, Australia
Entrant: Mccann Melbourne, Australia
Idea Creation: Mccann Melbourne, Australia
Media Placement: Mccann Melbourne, Australia
Production: Airbag Productions Melbourne, Australia
Chief Creative Officer Melbourne: Pat Baron (Mccann Worldgroup)
Executive Creative Officer: Matt Lawson (Mccann Melbourne)
Account Manager: Meg Andrews (Mccann Melbourne)
Copywriter: Charles Baylis (Mccann Melbourne)
Art Director: Caity Moloney (Mccann Melbourne)
Art Director: Matt Lawson (Mccann Melbourne)
Group Account Director: Charlie Mcdevitt (Mccann Melbourne)
Account Director: Emma Van Den Berg (Mccann Melbourne)
Account Manager: Rob Patterson (Mccann Melbourne)
Startegic Planning Director: David Phillips (Mccann Melbourne)
Strategic Planner: Chamarai Kariyakarange (Mccann Melbourne)
Media Planning Director: Jane Walshe (Mccann Melbourne)
Media Planning Manager: Sam Enshaw (Mccann Melbourne)
Agency Producer: Victoria Conners (Mccann Melbourne)
Head Of Digital: Tony Prysten (Mccann Melbourne)
Head Of Social: Chris Baker (Mccann Melbourne)
Digital Producer: Joe Guario (Mccann Melbourne)
Editor: Oliver Knocker (Mccann Melbourne)
Editor: Tom Mannion (Mccann Melbourne)
Senior Designer: Dave Budd (Mccann Melbourne)
Digital Designer: Guilherme Pocai De Almeida (Mccann Melbourne)
Media Planning Manager: Emma Black (Mccann Melbourne)
Website URL: https://pursuit.unimelb.edu.au...
Script In English
Not applicable.