QUEEN MAO by McCann Erickson Mumbai for Western Union

QUEEN MAO

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Industry Banking & Financial Services
Media Outdoor, Billboard, Poster, Transportation & Vehicles, Case study
Market India
Agency McCann Erickson Mumbai
Released June 2012

Awards

Clio Awards, 2013
Out of Home Billboard Gold

Credits & Description

Type of entry: Billboards & Street Furniture
Category: Banking, Investment & Insurance
Advertiser: WESTERN UNION
Product/Service: MONEY TRANSFER
Agency: McCANN WORLDGROUP INDIA Mumbai, INDIA
Advertiser WESTERN UNION
Product MONEY TRANSFER
Entrant McCANN WORLDGROUP INDIA Mumbai, INDIA
3 of 3 Campaign
Type of Entry: Billboards & Street Furniture
Category: Banking, Investment & Insurance
Title: QUEEN MAO
Advertiser/Client: WESTERN UNION
Product/Service: MONEY TRANSFER
Entrant Company: McCANN WORLDGROUP INDIA Mumbai, INDIA
DM/Advertising Agency: McCANN WORLDGROUP INDIA Mumbai, INDIA
Prasoon Joshi (Chief Creative Officer)
Akshay Kapnadak/Rahul Mathew (Executive Creative Director)
Rahul Mathew (Copywriter)
Akshay Kapnadak (Art Director)
Sudhish Pillai/Ishaan Pandya/Sagorika Sen/Alpa Dedhia/Ashfaque Shaikh (Account Supervisor)
Sandesh Shirke/Dancing Elephants (Producer)
Rohan Parkar/Samruddhi Roge (Account Manager)
Rohan Parkar/Samruddhi Roge (Account Manager)
Robert Joseph/Sunil Chalke/Harshal Pandare (Other Credits)