ONCE ON NEVER OFF by ALMAP BBDO Brazil for Havaianas

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ONCE ON NEVER OFF

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Industry Apparel, Clothing & Footwear, Shoes
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency ALMAP BBDO Brazil
Executive Creative Director Marcello Serpa
Creative Director Marcello Serpa
Art Director Marcus Sulzbacher, Julio Miguel, Danilo Boer, Gustavo Dorietto, Sarkiz Andery
Copywriter Tales Bahu, Marcelo Nogueira, Laddie Peterson, Danilo Boer
Photographer Fernando Nalon, Daishi Pais, Hugo Treu
Account Supervisor Carla Schmitzberger
Typographer Jose Roberto Bezerra
Illustrator Colletivo, Msampaio, Indio San, Rodrigo Gelmi
Released November 2010

Awards

London International Awards 2009
Print Art Direction Campaign Gold
Print Apparel Silver
Print Apparel Bronze

Credits & Description

Category: Clothing, Footwear & Accessories
Advertiser: SAO PAULO ALPARGATAS
Product/Service: HAVAIANAS
Agency: ALMAPBBDO
Date of First Appearance: Dec 2 2010
Entrant Company: ALMAPBBDO, São Paulo, BRAZIL
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Marcus Sulzbacher/Marcello Serpa
Copywriter: Laddie Peterson/Danilo Boer
Art Director: Julio Andery/Marcus Sulzbacher
Photographer: Hugo Treu
Illustrator: Colletivo
Account Supervisor: Carla Schmitzberger
Advertiser's Supervisor: Cristina Chacon