A6 ALLROAD COCKPIT by Noble Graphics for Audi

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A6 ALLROAD COCKPIT

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Industry Cars, SUV & Four Wheel Drive
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Bulgaria
Agency Noble Graphics
Executive Creative Director Marsel Levi
Art Director Miroslav Krastev
Copywriter Georgi Tsekov
Producer Ivo Altanov
Account Supervisor Ivo Altanov
Released December 2011

Credits & Description

Category: Small Scale Special Solutions
Advertiser: PORSCHE BG
Product/Service: AUDI A6 ALLROAD QUATTRO
Agency: NOBLE GRAPHICS CREATIVE STUDIO
Chief Creative Officer: Chavdar Kenarov
Executive Creative Director: Marsel Levi
Copywriter: Georgi Tsekov
Art Director: Miroslav Krastev
Account Supervisor: Ivo Altanov
Producer: Ivo Altanov
Other Credits: Angel Mateev

Ambient Execution Description
Bansko is one of Europe’s top ski resorts and a proud host of FIS World Cup 2012. It is also the fanciest and most expensive winter destination in Bulgaria. This makes it quite attractive to a certain type of affluent Bulgarians.
The challenge was to present the new Audi A6 Allroad quattro® as the perfect model choice when it comes to rough mountain terrains.
We put a simple sticker on the windshield chair-lift in Bansko. When you pull the windshield down, you find yourself sitting comfortably in the new A6 Allroad and for the next 20 minutes you just enjoy the smooth ride through the winter mountain.