Band-Aid Outdoor WALLPAPER BAND AID by J. Walter Thompson Sao Paulo

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WALLPAPER BAND AID

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Industry Adhesive Plasters
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency J. Walter Thompson Sao Paulo
Executive Creative Director Roberto Fernandez, Mario D`andrea
Creative Director Roberto Fernandez, Mario D`andrea, Angela Bassichetti
Art Director Angela Bassichetti, Rodrigo Adam, Vitor Veras
Copywriter Leandro Pinheiro, Fabio Maca, Joao Braga
Producer Agencia Casa
Account Supervisor Priscila Arakelian, Carla Magro
Illustrator Léo Teixeira, Angela Bassichetti, Rodrigo Adam
Released August 2011

Credits & Description

Category: Cosmetics & Beauty, Toiletries & Pharmacy
Advertiser: JOHNSON & JOHNSON
Product/Service: BAND AID
Agency: JWT BRAZIL
Executive Creative Director: Mario D'andrea | Roberto Fernandez
Creative Director: Mario D’andrea | Roberto Fernandez | Angela Bassichetti
Copywriter: Leandro Pinheiro | João Braga | Fabio Maca
Art Director: Angela Bassichetti | Rodrigo Adam | Vitor Veras
Illustrator: Angela Bassichetti | Leo Teixeira | Rodrigo Adam
Art Buyer: Renata Sayoa | Vanessa Nunes
Account Supervisor: Carla Magro | Priscila Arakelian
Advertiser's Supervisor: Eduardo Siqueira | Fernanda Granato | Renata Santos
Producer: Agencia Casa
Account Manager: Fernanda Antonelli | Luciana Rodrigues
Planner: Fernand Alphen | Joyce Moraes
Account Manager: Fernanda Antonelli | Luciana Rodrigues
Planner: Fernand Alphen | Joyce Moraes
Other Credits: Sound Producer: Bamba Music | Graphic Producer: Flavio Schaefer/Flavio Colella/Maira Chinaglia
Ambient Execution Description
The Mobile Site headlines:
1. Let’s start? Choose the image you want use as wallpaper
2. Now, drag the crack where your screen is broke
3. It’ s ready! Now you just have to save it and share with your friends