TAP WATER VS. PEE by Y&R Sao Paulo for Bonafont

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TAP WATER VS. PEE

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Industry Water
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency Y&R Sao Paulo
Creative Director Aaron Sutton, Jorge Iervolino, Mariangela Silvani
Art Director Daniel Salles
Copywriter Laura Esteves
Photographer Client's Image Bank
Account Supervisor Alessandro Cardoni
Released February 2011

Credits & Description

Category: Food & Drink
Advertiser: DANONE
Product/Service: BONAFONT WATER
Agency: Y&R
Date of First Appearance: Mar 1 2011
Entrant Company: Y&R, São Paulo, BRAZIL
Chief Creative Officer: Rui Branquinho
Creative Director: Mariangela Silvani/Jorge Iervolino
Copywriter: Laura Esteves
Art Director: Daniel Salles
Photographer: Client's Image Bank
Art Buyer: Monica Beretta
Account Supervisor: Alessandro Cardoni
Advertiser's Supervisor: Eduardo Gagliari
Account Manager: Daniela Monteiro
Planner: David Laloum/Eliana Yamaguchi