KING GETS HIGH ON GRAND OPENING by Crispin Porter + Bogusky Boulder for Burger King

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KING GETS HIGH ON GRAND OPENING

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Industry Fast food
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market United States
Agency Crispin Porter + Bogusky Boulder
Associate Creative Director Fernando Rubin
Creative Director Franklin Tipton, Paul Johnson, Bill Wright, James Dawson-Hollis
Art Director Tushar Date
Copywriter Furnando Rubin
Producer Diane Jackson, Mike Rostron
Photographer Lillian Sevilla
Account Supervisor David Clyde
Released March 2010

Credits & Description

Category: Ambient: Stunts & Live Advertising
Advertiser: BURGER KING
Product/Service: RESTAURANT
Agency: CRISPIN PORTER + BOGUSKY
Creative Director: Bill Wright/James Dawson-Hollis
Copywriter: Furnando Rubin
Art Director: Tushar Date
Account Manager: Yvette Guzman
Account Supervisor: David Clyde
Photographer: Lillian Sevilla
Producer: Senior Print Producer: Yajaira Fierro
Other Credits: Digital Artist: German Murillo
Associate Creative Director: Fernando Rubin
Date of First Appearance: Mar 23 2010 12:00AM
Entrant Company: CRISPIN PORTER + BOGUSKY, Boulder, USA
Description of Ambient execution
When The King wants to publicize the grand opening of a Burger King restaurant in an appropriately grand fashion, only one lighter than air announcement will do: The King Balloon. Floating thousands of meters up as it spreads the good news to thousands of Spaniards, the King Balloon is attention-getting and headline-grabbing proof that one good launch deserves another.