BOSS'S JOKES by ALMAP BBDO Brazil for Cafiaspirina

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BOSS'S JOKES

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Industry Health & Pharmaceuticals, Health & Pharmaceutical Products
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency ALMAP BBDO Brazil
Executive Creative Director Marcello Serpa
Creative Director Luiz Sanches Jr., Dulcidio Gutierrez Caldeira
Art Director Ary Nogueira
Copywriter Marco Giannelli
Typographer Jose Roberto Bezerra
Released June 2010

Awards

Cannes Lions 2010
Outdoor - Bronze

Credits & Description

2 of 3 Campaign
Type of Entry: Posters
Category: Consumer Products: Cosmetics & Beauty, Toiletries & Pharmacy
Title: BOSS'S JOKES
Advertiser/Client: BAYER
Product/Service: CAFIASPIRIN
Entrant Company: ALMAPBBDO São Paulo, BRAZIL
Advertising Agency: ALMAPBBDO São Paulo, BRAZIL
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches/Dulcídio Caldeira
Copywriter: Marco Giannelli (Pernil)
Advertiser's Supervisor: Maria Luiza Dias
Planner: Cintia Gonçalves/Sabrina Guzzon/Amanda Thomaz
Art Director: Ary Nogueira
Typographer: José Roberto Bezerra