NIGHTBUS by Duval Guillaume Modem Antwerp for De Lijn

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NIGHTBUS

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Industry Public Transport, Mass Transit
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Belgium
Agency Duval Guillaume Modem Antwerp
Creative Director Peter Ampe, Katrien Bottez

Art Director Sven Van Hooydonck
Copywriter Geerard Van De Walle
Photographer Ever Thiry
Account Supervisor Matthias Dubois
Released October 2009

Credits & Description

Category: Ambient: Small Scale Special Solutions
Advertiser: DE LIJN
Product/Service: PUBLIC TRANSPORT
Agency: DUVAL GUILLAUME
Creative Director: Katrien Bottez/Peter Ampe
Copywriter: Geerard Van De Walle
Art Director: Sven Van Hooydonck
Account Manager: Tom Sneppe
Account Supervisor: Matthias Dubois
Advertiser's Supervisor: Koen Baecke
Photographer: Ever Thiry
Date of First Appearance: Oct 19 2009 12:00AM
Entrant Company: DUVAL GUILLAUME, Brussels, BELGIUM

Advertising Format
Other

Other Advertising Format
National public transport company De Lijn wanted to announce its increased night schedule. We used existing event posters to promote the night bus and placed passe-partouts over it that read: "whatever you're planning tonight, plan your transport too. Take the night bus".

Dimensions

Site Location
existing event posters