Dos Equis Outdoor Las Vegas mural by Havas Worldwide New York

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Las Vegas mural

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Industry Beers and Ciders
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market United States
Agency Havas Worldwide New York
Executive Creative Director Carl Christian Hvoslef
Art Director Carlos Fernandez Oxte
Copywriter Louis Wittig, Jon Vall, Daniel Bernson
Released November 2012

Credits & Description

Havas New York and Dos Equis have put up a mural of the Most Interesting Man on the side of Diablo's Cantina in Las Vegas. Calling the number leads the caller to the Man's voicemail, where different prompts lead to various jokes.
Category: Drinks, alcoholic
Client: Dos Equis
Agency: Havas New York
Country: United States of America
Chief Creative Officer: Lee Garfinkel
Executive Creative Director: Christian Carl
Creative Director: Carlos Fernandez
Copywriter: Louis Wittig
Copywriter: jon vall
Art Director: Carlos Fernandez
Copywriter: Daniel Bernson
Creative Director/ writer: Paul Fix