Dr. Agora Outdoor Pink October - Sketches by Mestica Sao Paulo

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Pink October - Sketches

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Industry Hospitals, Healthcare facilities & Medical Services
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Brazil
Agency Mestica Sao Paulo
Creative Director Luiz Parpulov
Copywriter Rafael Campeão, Rafael Prioli
Illustrator Natan Nakel
Released September 2017

Credits & Description

Nothing like knowing your own body to help prevent disease. Mestica agency created the campaign for the Dr.Agora network medical offices for Pink October. Using a visual language of medical posters, the campaign brings sketches of the female's body anatomy, but alludes to the emotions that each part of the body represents in the life of each woman.
Media: Ambient
Category: Pharmaceutical & medical
Client: Dr. Agora
Agency: Mestica
Country: Brazil
Creative Director: Luiz Parpulov
Copywriter: Rafael Prioli
Copywriter: Rafael Campeão
Head of Art: Eduardo Basque
Illustrator: Natan Nakel
Account Director: Tomás Oliveira
Retoucher: Eduardo Basque
Account Executive - Josuel Luna