PILLOW by Lowe Istanbul for DUBAI GROUP INSURANCE

PILLOW

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Industry Insurance
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Turkey
Agency Lowe Istanbul
Executive Creative Director Deniz Mukan
Creative Director Can Pierre Apaydin, Emre Noyan
Art Director Tuba Samli Atilla
Copywriter Tuba Şamli Atilla- Tayfun Kisacik
Producer Sefa Esenyel
Account Supervisor Feza Turuncoglu
Released April 2010

Credits & Description

Category: Ambient: Transit
Advertiser: DUBAI GROUP INSURANCE
Product/Service: CAR INSURANCE
Agency: LOWE ISTANBUL
Executive Creative Director: Deniz Mukan
Creative Director: Emre Noyan/Can Apaydin
Copywriter: Tayfun Kisacik
Art Director: Tuba Samli
Account Manager: Burcu Gürbüz
Account Supervisor: Feza Turuncoglu
Producer: Sefa Esenyel
Date of First Appearance: Apr 27 2010 12:00AM
Entrant Company: LOWE ISTANBUL, TURKEY

Description of Ambient execution
IN A CAR PARKING LOT, BRANDED PILLOWS WERE PLACED AROUND THE CORNERS WHERE CARS ARE SCRATCHED THE MOST TO REMIND DRIVERS ABOUT CAR INSURANCE SERVICE

English Translation of Main Headlines
CAR INSURANCE DUBAI GROUP INSURANCE