WHITE by Proximity Singapore for Dulux

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WHITE

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Industry Paints, Paint Brushes, Adhesives
Media Outdoor, Billboard, Poster, Transportation & Vehicles
Market Singapore
Agency Proximity Singapore
Creative Director Danny Searle
Art Director Brad Wilson
Copywriter Boyd Champness, Ravi Eshwar
Illustrator Lights N Shadows
Released April 2010

Credits & Description

Category: Consumer Products: Household
Advertiser: AKZO NOBEL
Product/Service: DULUX PAINT
Agency: BBDO PROXIMITY SINGAPORE
Creative Director: Danny Searle
Copywriter: Boyd Champness/Ravi Eshwar
Art Director: Brad Wilson
Account Manager: Char-Maine Tan
Illustrator: Lights N Shadows
Other Credits: Digital Image: Felix Wang/Procolor
Date of First Appearance: Apr 1 2010 12:00AM
Entrant Company: BBDO PROXIMITY SINGAPORE, SINGAPORE

Dimensions
59.5cm x 42cm

Site Location
In-store outlets

English Translation of Main Headlines
Dulux is able to match any colour you want. They therefore offer an infinite range of colour. To dramatise this, we have taken the Dulux paint tin and created fractals, which are mathematical structures that go on forever and ever and ever.